Coca-Cola Bottling Co. UNITED added as sponsor!

Coca-Cola Bottling Co. UNITED added as sponsor!

Aug 8, 2019

Contact: Judy Stropus, 203-438-0501; cell 203-243-2438;

CHATTANOOGA, Tenn. (Aug. 8, 2019) – Coca-Cola Bottling Co. UNITED, based in Birmingham, Ala., with a historically significant franchise based in Chattanooga, has come on board to support the inaugural Chattanooga MotorCar Festival, Presented by DeFoor Brothers, Sponsored by Volkswagen of America.

The Festival, made up of three distinct events – Time Trials Between the Bridges, Rendezvous of the Greats Concours d’Elegance and the High Jinks Rallye – will take place for the first time in downtown Chattanooga on the Riverfront on Oct. 11-13, 2019.

“We are excited to be a part of the inaugural Chattanooga MotorCar Festival,” said Jack Sherman, Sales Center Manager of Chattanooga’s Coca-Cola Bottling Co. UNITED. “This is a great opportunity for the community to enjoy classic cars and competition. Chattanooga is well known for innovation, outdoor activities and being a great tourist location. The timing is perfect for this type of event in our community. We look forward to working with the Festival for years to come.”

“We are proud to have Coca-Cola Bottling Co. UNITED come on board to help support the Chattanooga MotorCar Festival,” said Byron DeFoor, founder of the Festival. “Having the businesses in our community like Coca-Cola embrace our passion and enthusiasm for automobiles and charities benefits the event and Erlanger Neuroscience Institute.”

About Coca-Cola Bottling Company UNITED:

Coca-Cola Bottling Company UNITED, founded in 1902 and headquartered in Birmingham, Ala., is the second largest privately held Coca-Cola bottler in North America and the third largest bottler of Coca-Cola products in the United States.

Historically significant franchises within the Coca-Cola UNITED family include Columbus, Ga., development site of the original Coca-Cola formula; Chattanooga, the world’s first Coca-Cola bottler; and Atlanta, home of the worldwide Coca-Cola System. Read more at

About the Chattanooga MotorCar Festival, Presented by DeFoor Brothers, Sponsored by Volkswagen of America:

The 2019 Chattanooga MotorCar Festival is an inaugural multi-day event, incorporating the style of its European counterparts by holding unique classic car events tailored to the vintage/historic car collector and racer, and the welcoming hospitality that is the trademark of the American South. It includes Time Trials, a Concours d’Elegance, a Rallye and family activities. Hosted by Fifty Plus Racing Foundation, Inc., a 501(c)(3) organization, CMCF benefits Chattanooga Erlanger Neuroscience Institute, the region’s only certified academic Neuroscience Center.

For more information, go to or contact the Chattanooga MotorCar Festival

To request media credentials, go to